Barocut Fancy Cut Diamond
The Barocut diamond was created in 2000 by Baroka Creations, Inc. Since its
introduction, the Barocut has established itself as a successful brand among
consumers and retail jewelers.
PHYSICAL CHARACTERISTICS AND CUTTINISSUES
The Barocut is considered a rectangular modified cut. It has
77 facets 81 in cut corner style - which create the most light-dispersion
possible. The Barocut is sometimes referred to as "The Two Heart
Diamond" due to the appearance of two hearts meeting point to point deep
into the culet of the diamond. The cut is available in all colors and clarities
and in sizes from 20 points to 3 carats.
MARKETS AND MARKETING
The Barocut has become popular with consumers in large part
because of the romantic appeal of the diamond's two hearts. It has been featured
in several industry publications as well as For the Bride, Wedding Dresses and
the annual bridal issue of Town & Country. It is also promoted through a
catalog available from the company and at the website www.baroka.com.
PRICING AND SUPPLY
The Barocut is only sold in jewelry, whether it is set in
original jewelry created by Baroka designers or in other settings provided by
the consumer. It cannot be purchased as a loose stone. The average cost of a i-carat
Barocut diamond ring is between $4,000 and $5,000, depending on the quality of
the stone. The Barocut is used in earrings, necklaces, pendants and rings.
WHAT BUYERS SHOULD LOOK FOR
Look for the two hearts meeting point to point in the culet
and for exceptional brilliance due to the cut of the stone. All Barocut diamonds
go through a quality-assurance process by the Baroka staff before going to its
sales department.